Saturday, January 30, 2016

Vigilant Silver Fox: Be Strategic: Blog

Vigilant Silver Fox: Be Strategic: Blog: Before we even place our fingers on the keyboard, let's explore the origin of the word 'blog.' The word 'blog' is deri...

Be Strategic: Blog

Before we even place our fingers on the keyboard, let's explore the origin of the word 'blog.' The word 'blog' is derived from the term weblog.  The act of journaling on the web became know as "blogging." The person who journals on the web is label a "blogger."

A blog consists of short concise valuable prose use by information seekers. This audience receives something of value. Your blog readership helps to build  and expand a platform for your books, speaking engagements, articles, and classes you create.

The key components of successful blogs:
  1. Choose a name or URL (It is your brand)
  2. Make sure the software platform works for you and readers
  3. Consistency is key for building an audience 
  4. Define the purpose for your blog 
  5. Create a flexible annual blog plan
  6. Make it easy for your readers to find your blog
  7. Learn to use 'Post Settings'
  8. Analyze your blog's data
  9. Make sure your audience responds to your blog
  10. Have fun with your blog
Your blog is a reflection of you as a writer. Once you commit to taking the mantle of blogger, you are wedded to your audience.

These links are resources to help you start a blog:

Tuesday, January 5, 2016

January 2015-Strategic Planning: Refresh Your Profile

Take a few hours this week to find out how the world sees you as a writer. Visit your profile on your social platforms. I'm not just talking about your site. Right now make a list of all the sites you maintain and don't maintain. Allow me to help you brain storm:
How many email sites do you own?
  • How many Facebook sites.
  • How many blogs?
  • How many Twitter accounts?
  • What about your Instagram? Goodreads? Pinterest? Stumbleupon? Reddit? Digg? Tumblr? Just to begin the litany of possibilities.
Step 1: Decommission any site you are not updating or hasn't proven to bring in a sufficient audience. If you have sites dedicated to books published several years ago, consider if they reflect who you are today. If you wish to maintain them, update them or link them to your current site. In other words, it is time to "declutter" you social footprint. You are not the same person, let alone the same writer you were five years ago.

Step 2: Update your profiles. Potential employers, literary agents, publishers, and above all readers, check profile sites. In this "info at our fingertips" world, you need to be consistent on all profiles and above all - current.

Step 3: Ah! the dreaded head shot, let's be frank, no one likes to take one, pick one, or post one. Your professional social platform needs to reflect you, the professional, successful, writer. Hey! I love my family and yours too, but the craft of writing is half of the story. The business part makes us all nervous and putting ourselves out there in a photo is business. Find a way to keep your profile photo fresh and professional.

Step 4: List your writing achievements and development (conferences, workshops, contributions, etc.).

Step 5: Keep list of social platform profiles. Set a reminder to help you refresh profiles every quarter, okay if you can't manage quarterly, try biannually, but get a social platform profile schedule reminder on all your calendars A.S.A.P.

 A profile is just that: a profile. It is an economy of words describing who you are today.

There are multiple sites and choices on writing an author's profile.
Here are a few links that may be helpful:;postID=9072314130422264897;onPublishedMenu=allposts;onClosedMenu=allposts;postNum=0;src=postname